Resolution 66-156 of the State University of New York (SUNY)
prohibits private commercial enterprises from operating in SUNY
facilities. After the resolution was applied by campus police to
bar American Future Systems, Inc. (AFS), from demonstrating and
selling its housewares at a party hosted in a student dormitory,
respondent Fox and other students sued for a declaratory judgment
that such action violated the First Amendment. The District Court
preliminarily enjoined enforcement of the resolution but, after a
trial, found for SUNY on the ground that its dormitories did not
constitute a public forum for purposes of commercial activity, and
that the restrictions on speech were reasonable in light of the
dormitories' purpose. Viewing the challenged application of the
resolution as a restriction on commercial speech, and therefore
applying the test articulated in
Central Hudson Gas &
Electric Corp. v. Public Service Comm'n of New York,
447 U. S. 557, the
Court of Appeals concluded that it was unclear whether the
resolution directly advanced the State's asserted interests and
whether, if it did, it was the least restrictive means to that end.
The court therefore reversed and remanded to the trial court.
Held:
1. The Court of Appeals erred in requiring the District Court to
apply a least restrictive means test to Resolution 66-156. Pp.
492 U. S.
473-481.
(a) The AFS parties the students seek to hold propose a
commercial transaction, and therefore constitute commercial speech.
Although they also touch upon other subjects, such as how to be
financially responsible and run an efficient home, this does not
render them noncommercial in their entirety on the theory that
fully protected, educational speech and commercial speech are
"inextricably intertwined."
Riley v. National Federation of
Blind of North Carolina, Inc., 487 U.
S. 781, distinguished. Pp.
492 U. S.
473-475
(b) Although
Central Hudson and other decisions have
occasionally contained statements suggesting that government
restrictions on commercial speech must constitute the least
restrictive means of achieving the governmental interests asserted,
those decisions have never required that the restriction be
absolutely the least severe that will
Page 492 U. S. 470
achieve the desired end. Rather, the decisions require only a
reasonable "fit" between the government's ends and the means chosen
to accomplish those ends.
See, e.g., Posadas de Puerto Rico
Associates v. Tourism Company of Puerto Rico, 478 U.
S. 328,
478 U. S. 341;
In re R. M.J., 455 U. S. 191,
455 U. S. 203.
So long as the means are narrowly tailored to achieve the desired
objective, it is for governmental decisionmakers to judge what
manner of regulation may be employed. Pp.
492 U. S.
475-481.
2. Respondents' overbreadth claim -- which is based on the
assertion that Resolution 66-156 impermissibly prohibits their
fully protected, noncommercial speech -- is not ripe for resolution
in this Court. Pp.
492 U. S.
481-486.
(a) Although overbreadth analysis does not normally apply to
commercial speech, Resolution 66-156 must be deemed to reach some
noncommercial speech in light of evidence that it prohibits
for-profit job counseling, tutoring, legal advice, and medical
consultation in students' dormitory rooms. While such conduct
consists of speech for profit, it does not satisfy the definition
of commercial speech, since it does not propose a commercial
transaction. Pp.
492 U. S.
481-482.
(b) The overbreadth doctrine was designed as a departure from
traditional rules of standing, enabling persons who are themselves
unharmed by a statute to challenge it facially on the ground that
it may be applied unconstitutionally to others, in situations not
before the Court.
Broadrick v. Oklahoma, 413 U.
S. 601,
413 U. S. 610,
413 U. S. 613.
Respondents' invocation of the doctrine is unusual because the
asserted extensions of Resolution 66-156 beyond commercial speech
that are the basis for their challenge are not hypothetical
applications to third parties, but applications to respondents
themselves, which were part of the subject of the complaint and the
testimony adduced at trial. Nevertheless, there is no reason why
the doctrine cannot be invoked in this situation. Pp.
492 U.S. 482-484.
(c) However, an as-applied challenge should ordinarily be
decided before an overbreadth claim, for reasons relating both to
the proper functioning of courts and to their efficiency. Here,
neither of the courts below ever considered respondents' as-applied
challenge under the proper legal standards, nor apparently even
recognized that the case involves both commercial and noncommercial
speech. On remand, the question whether Resolution 66-156's alleged
substantial overbreadth makes it unenforceable should be addressed
only if it is first determined that its application to speech in
either category is valid. Pp.
492 U. S.
484-486.
841 F.2d 1207, reversed and remanded.
SCALIA, J., delivered the opinion of the Court, in which
REHNQUIST, C.J., and WHITE, STEVENS, O'CONNOR, and KENNEDY, JJ.,
joined.
Page 492 U. S. 471
BLACKMUN, J., filed a dissenting opinion, in which BRENNAN and
MARSHALL, JJ., joined,
post, p.
492 U. S.
486.
JUSTICE SCALIA delivered the opinion of the Court.
This case presents the question whether governmental
restrictions upon commercial speech are invalid if they go beyond
the least restrictive means to achieve the desired end.
I
The State University of New York (SUNY) has promulgated
regulations governing the use of school property, including
dormitories. One of these, Resolution 66-156 (1979), states:
"No authorization will be given to private commercial
enterprises to operate on State University campuses or
Page 492 U. S. 472
in facilities furnished by the University other than to provide
for food, legal beverages, campus bookstore, vending, linen supply,
laundry, dry cleaning, banking, barber and beautician services and
cultural events."
American Future Systems, Inc. (AFS), is a company that sells
housewares, such as china, crystal, and silverware, to college
students; it markets its products exclusively by the technique
popularly called (after the company that pioneered it) "Tupperware
parties." This consists of demonstrating and offering products for
sale to groups of 10 or more prospective buyers at gatherings
assembled and hosted by one of those prospective buyers (for which
the host or hostess stands to receive some bonus or reward).
In October, 1982, an AFS representative was conducting a
demonstration of the company's products in a student's dormitory
room at SUNY's Cortland campus. Campus police asked her to leave
because she was violating Resolution 66-156. When she refused, they
arrested her and charged her with trespass, soliciting without a
permit, and loitering. Respondent Fox, along with several fellow
students at SUNY/Cortland, sued for declaratory judgment that, in
prohibiting their hosting and attending AFS demonstrations, and
preventing their discussions with other "commercial invitees" in
their rooms, Resolution 66-156 violated the First Amendment. AFS
joined the students as a plaintiff. The District Court granted a
preliminary injunction,
American Future Systems, Inc. v. State
University of New York College at Cortland, 565 F.
Supp. 754 (NDNY 1983), but, after a trial, found for the
university on the ground that the SUNY dormitories did not
constitute a public forum for the purpose of commercial activity
and that the restrictions on speech were reasonable in light of the
dormitories' purpose,
649 F.
Supp. 1393 (1986).
A divided panel of the Court of Appeals for the Second Circuit
reversed and remanded. 841 F.2d 1207 (1988). Because
Page 492 U. S. 473
AFS had dropped out of the suit as a party, the only remaining
issue was the students' claim that their First Amendment rights had
been infringed. Viewing the challenged application of Resolution
66-156 as a restriction on commercial speech, and therefore
applying the test articulated in
Central Hudson Gas &
Electric Corp. v. Public Service Comm'n of New York,
447 U. S. 557
(1980), the Court of Appeals concluded that it was unclear whether
Resolution 66-156 directly advanced the State's asserted interests
and whether, if it did, it was the least restrictive means to that
end. The Court of Appeals therefore reversed the judgment and
remanded to the trial court for "a suitable order" based upon
"appropriate findings" on these points. [
Footnote 1] We granted certiorari, 488 U.S. 815
(1988).
II
In reviewing the reasoning the Court of Appeals used to decide
this case, [
Footnote 2] the
first question we confront is whether the principal type of
expression at issue is commercial speech. There is no doubt that
the AFS "Tupperware" parties the students seek to hold "propose a
commercial transaction,"
Virginia Pharmacy Board v. Virginia
Citizens Consumer Council, Inc., 425 U.
S. 748,
425 U. S. 762
(1976), which is the
Page 492 U. S. 474
test for identifying commercial speech,
see Posadas de
Puerto Rico Associates v. Tourism Company of Puerto Rico,
478 U. S. 328,
478 U. S. 340
(1986). They also touch on other subjects, however, such as how to
be financially responsible and how to run an efficient home.
Relying on
Riley v. National Federation of Blind of North
Carolina, Inc., 487 U. S. 781,
487 U. S. 796
(1988), respondents contend that here pure speech and commercial
speech are "inextricably intertwined," and that the entirety must
therefore be classified as noncommercial. We disagree.
Riley involved a state law requirement that, in
conducting fundraising for charitable organizations (which we have
held to be fully protected speech) professional fundraisers must
insert in their presentations a statement setting forth the
percentage of charitable contributions collected during the
previous 12 months that were actually turned over to charities
(instead of retained as commissions). In response to the State's
contention that the statement was merely compelled commercial
speech, we responded that, if so, it was "inextricably intertwined
with otherwise fully protected speech," and that the level of First
Amendment scrutiny must depend upon "the nature of the speech taken
as a whole and the effect of the compelled statement thereon."
Ibid. There, of course, the commercial speech (if it was
that)
was "inextricably intertwined" because the state law
required it to be included. By contrast, there is nothing
whatever "inextricable" about the noncommercial aspects of these
presentations. No law of man or of nature makes it impossible to
sell housewares without teaching home economics, or to teach home
economics without selling housewares. Nothing in the resolution
prevents the speaker from conveying, or the audience from hearing,
these noncommercial messages, and nothing in the nature of things
requires them to be combined with commercial messages.
Including these home economics elements no more converted AFS'
presentations into educational speech than
Page 492 U. S. 475
opening sales presentations with a prayer or a Pledge of
Allegiance would convert them into religious or political speech.
As we said in
Bolger v. Youngs Drug Products Corp.,
463 U. S. 60,
463 U. S. 67-68
(1983), communications can
"constitute commercial speech notwithstanding the fact that they
contain discussions of important public issues. . . . We have made
clear that advertising which 'links a product to a current public
debate' is not thereby entitled to the constitutional protection
afforded noncommercial speech.
Central Hudson Gas &
Electric Corp. v. Public Service Comm'n of New York, 447 U.S.
at
447 U. S. 563, n. 5."
We discuss this case, then, on the basis that commercial speech
is at issue.
We have described our mode of analyzing the lawfulness of
restrictions on commercial speech as follows:
"At the outset, we must determine whether the expression is
protected by the First Amendment. For commercial speech to come
within that provision, it at least must concern lawful activity and
not be misleading. Next, we ask whether the asserted governmental
interest is substantial. If both inquiries yield positive answers,
we must determine whether the regulation directly advances the
governmental interest asserted, and whether it is not more
extensive than is necessary to serve that interest."
Central Hudson, 447 U.S. at
447 U. S. 566.
The Court of Appeals held, and the parties agree, that the speech
here proposes a lawful transaction, is not misleading, and is
therefore entitled to First Amendment protection. The Court of
Appeals also held, and we agree, that the governmental interests
asserted in support of the resolution are substantial: promoting an
educational, rather than commercial, atmosphere on SUNY's campuses,
promoting safety and security, preventing commercial exploitation
of students, and preserving residential tranquility. The Court of
Appeals did not decide, however, whether Resolution 66-156 directly
advances these interests, and whether the regulation it imposes
Page 492 U. S. 476
is more extensive than is necessary for that purpose. As noted
earlier, it remanded to the District Court for those
determinations. We think that remand was correct, since further
factual findings had to be made. It is the terms of the remand,
however, that are the major issue here -- specifically, those
pertaining to the last element of the
Central Hudson
analysis. The Court of Appeals in effect instructed the District
Court that it could find the resolution to be "not more extensive
than is necessary" only if it is the "least restrictive measure"
that could effectively protect the State's interests.
Our cases have repeatedly stated that government restrictions
upon commercial speech may be no more broad or no more expansive
than "necessary" to serve its substantial interests,
see, e.g.,
Central Hudson, supra, at
447 U. S. 566;
Metromedia, Inc. v. San Diego, 453 U.
S. 490,
453 U. S.
507-508 (1981) (plurality opinion);
In re
R.M.J., 455 U. S. 191,
455 U. S. 203
(1982);
Zauderer v. Office of Disciplinary Counsel of Supreme
Court of Ohio, 471 U. S. 626,
471 U. S. 644
(1985);
Posadas de Puerto Rico Associates v. Tourism Company of
Puerto Rico, 478 U.S. at
478 U. S. 343;
San Francisco Arts & Athletics, Inc. v. United States
Olympic Committee, 483 U. S. 522,
483 U. S. 535
(1987);
Shapero v. Kentucky Bar Assn., 486 U.
S. 466,
486 U. S. 472
(1988). If the word "necessary" is interpreted strictly, these
statements would translate into the "least restrictive means" test
used by the Court of Appeals here. There are undoubtedly
formulations in some of our cases that support this view -- for
example, the statement in
Central Hudson itself that,
"if the governmental interest could be served as well by a more
limited restriction on commercial speech, the excessive
restrictions cannot survive."
447 U.S. at
447 U. S. 564.
We have indeed assumed in dicta the validity of the "least
restrictive means" approach.
See Zauderer, supra, at
471 U. S. 644,
471 U. S. 651,
n. 14. However, as we long ago had occasion to observe with respect
to the Necessary and Proper Clause of the Constitution,
See McCulloch v.
Maryland, 4 Wheat. 316 (1819), the word
"necessary"
Page 492 U. S. 477
is sometimes used more loosely. And other formulations in our
commercial speech cases support a more flexible meaning for the
Central Hudson test. In
In re R.M.J., for
example, we said that restrictions designed to prevent deceptive
advertising must be "narrowly drawn," 455 U.S. at
455 U. S. 203,
and "no more extensive than reasonably necessary to further
substantial interests,"
id. at
455 U. S. 207;
see also id. at
455 U. S. 203.
We repeated the latter formulation last Term in
Shapero v.
Kentucky Bar Assn., supra, at
486 U. S. 472.
In
San Francisco Arts & Athletics, Inc. v. United States
Olympic Committee, supra, at
483 U. S. 537,
n. 16, we said that the application of the
Central Hudson
test was "substantially similar" to the application of the test for
validity of time, place, and manner restrictions upon protected
speech -- which we have specifically held does not require least
restrictive means.
Clark v. Community for Creative
Non-Violence, 468 U. S. 288
(1984);
see also infra at
492 U. S. 478.
Whatever the conflicting tenor of our prior dicta may be, we now
focus upon this specific issue for the first time, and conclude
that the reason of the matter requires something short of a least
restrictive means standard.
Our jurisprudence has emphasized that
"commercial speech [enjoys] a limited measure of protection,
commensurate with its subordinate position in the scale of First
Amendment values,"
and is subject to "modes of regulation that might be
impermissible in the realm of noncommercial expression."
Ohralik v. Ohio State Bar Assn., 436 U.
S. 447,
436 U. S. 456
(1978). The ample scope of regulatory authority suggested by such
statements would be illusory if it were subject to a least
restrictive means requirement, which imposes a heavy burden on the
State.
See Shelton v. Tucker, 364 U.
S. 479,
364 U. S. 488
(1960);
see also Nixon v. Administrator of General
Services, 433 U. S. 425,
433 U. S. 467
(1977).
Cf. Widmar v. Vincent, 454 U.
S. 263,
454 U. S. 279,
n. 3 (1981) (STEVENS, J., concurring in judgment).
We have refrained from imposing a least restrictive means
requirement -- even where core political speech is at issue -- in
assessing the validity of so-called time, place, and manner
restrictions.
Page 492 U. S. 478
We uphold such restrictions so long as they are "narrowly
tailored" to serve a significant governmental interest,
Clark
v. Community for Creative Non-Violence, supra, at
468 U. S. 293;
City Council of Los Angeles v. Taxpayers for Vincent,
466 U. S. 789,
466 U. S. 808
(1984), a standard that we have not interpreted to require
elimination of all less restrictive alternatives,
see, e.g.,
Community for Creative Non-Violence, supra, at
468 U. S. 299;
Regan v. Time, Inc., 468 U. S. 641,
468 U. S. 657
(1984) (plurality opinion) ("The less restrictive alternative
analysis . . . has never been a part of the inquiry into the
validity of a time, place, and manner regulation"). Similarly with
respect to government regulation of expressive conduct, including
conduct expressive of political views. In requiring that to be
"narrowly tailored" to serve an important or substantial state
interest,
see Community for Creative Non-Violence, supra,
at
468 U. S. 293,
468 U. S. 298
(discussing
United States v. O'Brien, 391 U.
S. 367 (1968));
Taxpayers for Vincent, supra,
at
466 U. S.
804-805, we have not insisted that there be no
conceivable alternative, but only that the regulation not "burden
substantially more speech than is necessary to further the
government's legitimate interests,"
Ward v. Rock Against
Racism, 491 U. S. 781,
491 U. S. 799
(1989). And we have been loath to second-guess the Government's
judgment to that effect.
See Community for Creative
Non-Violence, supra, at
468 U. S. 299;
United States v. Albertini, 472 U.
S. 675,
472 U. S. 689
(1985). While these two lines of authority do not, of course,
govern here, we think it would be incompatible with the asserted
"subordinate position [of commercial speech] in the scale of First
Amendment values" to apply a more rigid standard in the present
context. [
Footnote 3]
Page 492 U. S. 479
None of our cases invalidating the regulation of commercial
speech involved a provision that went only marginally beyond what
would adequately have served the governmental interest. To the
contrary, almost all of the restrictions disallowed under
Central Hudson's fourth prong have been substantially
excessive, disregarding "far less restrictive and more precise
means."
Shapero v. Kentucky Bar Assn., 486 U.S. at
486 U. S. 476.
See, e.g., Zauderer v. Office of Disciplinary Counsel of
Supreme Court of Ohio, 471 U. S. 626
(1985);
In re R.M.J., 455 U. S. 191
(1982);
Bates v. State Bar of Arizona, 433 U.
S. 350 (1977). On the other hand, our decisions
upholding the regulation of commercial speech cannot be reconciled
with a requirement of least restrictive means. In
Posadas,
for example, where we sustained Puerto Rico's blanket ban on
promotional advertising of casino gambling to Puerto Rican
residents, we did not first satisfy ourselves that the governmental
goal of deterring casino gambling could not adequately have been
served (as the appellant contended) "not by suppressing commercial
speech that might
encourage such gambling, but by
promulgating additional speech designed to
discourage it."
478 U.S. at
478 U. S. 344.
Rather, we said that it was "up to the legislature to decide" that
point, so long as its judgment was reasonable.
Ibid.
Similarly, in
Metromedia, Inc. v. San Diego, 453 U.S. at
453 U. S. 513
(plurality opinion), where we upheld San Diego's complete ban of
off-site billboard advertising, we did not inquire whether
any less restrictive measure (for example, controlling the
size and appearance of the signs) would suffice to meet the city's
concerns for traffic safety and esthetics. It was enough to
conclude that the ban was "perhaps the only effective approach."
Id. at
453 U. S. 508.
And in
San Francisco Arts & Athletics, Inc. v. United
States Olympic Committee, 483 U.S. at
483 U. S. 539,
it was enough to uphold the restrictions
Page 492 U. S. 480
placed on commercial speech by a federal trademark statute that
they were "not broader than Congress reasonably could have
determined to be necessary."
In sum, while we have insisted that
"'the free flow of commercial information is valuable enough to
justify imposing on would-be regulators the costs of distinguishing
. . . the harmless from the harmful,'"
Shapero, supra, at
486 U. S. 478,
quoting
Zauderer, 471 U.S. at
471 U. S. 646,
we have not gone so far as to impose upon them the burden of
demonstrating that the distinguishment is 100% complete, or that
the manner of restriction is absolutely the least severe that will
achieve the desired end. What our decisions require is a "
fit'
between the legislature's ends and the means chosen to accomplish
those ends," Posadas, supra, at 478 U. S. 341
-- a fit that is not necessarily perfect, but reasonable; that
represents not necessarily the single best disposition, but one
whose scope is "in proportion to the interest served," In re
R.M.J., supra, at 455 U. S. 203;
that employs not necessarily the least restrictive means but, as we
have put it in the other contexts discussed above, a means narrowly
tailored to achieve the desired objective. Within those bounds we
leave it to governmental decisionmakers to judge what manner of
regulation may best be employed.
We reject the contention that the test we have described is
overly permissive. It is far different, of course, from the
"rational basis" test used for Fourteenth Amendment equal
protection analysis.
See, e.g., Railway Express Agency, Inc. v.
New York, 336 U. S. 106,
336 U. S.
109-110 (1949). There it suffices if the law could be
thought to further a legitimate governmental goal, without
reference to whether it does so at inordinate cost. Here we require
the government goal to be substantial, and the cost to be carefully
calculated. Moreover, since the State bears the burden of
justifying its restrictions,
see Zauderer, supra, at
471 U. S. 647,
it must affirmatively establish the reasonable fit we require. By
declining to impose, in addition, a least restrictive means
requirement, we
Page 492 U. S. 481
take account of the difficulty of establishing with precision
the point at which restrictions become more extensive than their
objective requires, and provide the Legislative and Executive
Branches needed leeway in a field (commercial speech)
"traditionally subject to governmental regulation,"
Ohralik v.
Ohio State Bar Assn., 436 U.S. at
436 U. S.
455-456. Far from eroding the essential protections of
the First Amendment, we think this disposition strengthens
them.
"To require a parity of constitutional protection for commercial
and noncommercial speech alike could invite dilution, simply by a
leveling process, of the force of the Amendment's guarantee with
respect to the latter kind of speech."
Id. at
436 U. S.
456.
III
Finally, we must address respondents' objection that, even if
the principal First Amendment interests they asserted involve
commercial speech and have not improperly been restricted,
Resolution 66-156 must nonetheless be invalidated as overbroad,
since it prohibits as well fully protected, noncommercial speech.
Although it is true that overbreadth analysis does not normally
apply to commercial speech,
see Bates v. State Bar of Arizona,
supra, at
433 U. S.
380-381;
Ohralik, supra, at
436 U. S. 462,
n. 20;
Hoffman Estates v. The Flipside, Hoffman Estates,
Inc., 455 U. S. 489,
455 U. S.
496-497 (1982), that means only that a statute whose
overbreadth consists of unlawful restriction of commercial speech
will not be facially invalidated on that ground -- our reasoning
being that commercial speech is more hardy, less likely to be
"chilled," and not in need of surrogate litigators.
See Bates
v. State Bar of Arizona, supra; Ohralik v. Ohio State Bar Assn.,
supra. Here however, although the principal attack upon the
resolution concerned its application to commercial speech, the
alleged overbreadth (if the commercial speech application is
assumed to be valid) consists of its application to noncommercial
speech, and that is what counts.
Cf. 421 U.
S. Virginia,
Page 492 U. S. 482
421 U. S. 809,
421 U. S.
815-819 (1975);
Hoffman Estates v. The Flipside,
Hoffman Estates, Inc., supra, at
455 U. S.
495-497.
On the record before us here, Resolution 66-156 must be deemed
to reach some noncommercial speech. A stipulation entered into by
the university stated that the resolution reaches any invited
speech "where the end result is the intent to make a profit by the
invitee." App. 87. More specifically, a SUNY deponent authorized to
speak on behalf of the university under Federal Rule of Civil
Procedure 30(b)(6) testified that the resolution would prohibit
for-profit job counseling in the dormitories,
id. at 133;
and another SUNY official testified that it would prohibit
tutoring, legal advice, and medical consultation provided (for a
fee) in students' dormitory rooms,
see id. at 162,
181-183. While these examples consist of speech for a profit, they
do not consist of speech that proposes a commercial transaction,
which is what defines commercial speech,
see Virginia Pharmacy
Board, 425 U.S. at
425 U. S. 761
(collecting cases). Some of our most valued forms of fully
protected speech are uttered for a profit.
See, e.g., New York
Times Co. v. Sullivan, 376 U. S. 254
(1964);
Buckley v. Valeo, 424 U. S.
1 (1976) (per curiam).
In addition to being clear about the difference between
commercial and noncommercial speech, it is also important to be
clear about the difference between an as-applied and an overbreadth
challenge. Quite obviously, the rule employed in as-applied
analysis that a statute regulating commercial speech must be
"narrowly tailored," which we discussed in the previous portion of
this opinion, prevents a statute from being overbroad. The
overbreadth doctrine differs from that rule principally in this:
the person invoking the commercial speech narrow-tailoring rule
asserts that
the acts of his that are the subject of the
litigation fall outside what a properly drawn prohibition
could cover. As we put it in
Ohralik v. Ohio State Bar
Assn., 436 U.S. at
436 U. S. 462,
he "attacks the validity of [the statute] not facially, but as
applied to his acts of solicitation," whereas the person invoking
overbreadth "may
Page 492 U. S. 483
challenge a statute that infringes protected speech even if the
statute constitutionally might be applied to him,"
id. at
436 U. S. 462,
n. 20. Thus in
Bates, the case that established the
nonapplicability of overbreadth analysis to commercial speech, we
said that appellants could not "expect to benefit [from the
statute's overinclusiveness] regardless of the nature of their
acts," 433 U.S. at
433 U. S. 380,
and framed as the relevant question "Is . . .
appellants'
advertisement outside the scope of basic First Amendment
protection?"
id. at
433 U. S. 381
(emphasis added). Where an overbreadth attack is successful, the
statute is obviously invalid in all its applications, since every
person to whom it is applied can defend on the basis of the same
overbreadth. A successful attack upon a commercial speech
restriction on narrow-tailoring grounds, by contrast, does not
assure a defense to those whose own commercial solicitation can be
constitutionally proscribed -- though obviously the rationale of
the narrow-tailoring holding may be so broad as to render the
statute effectively unenforceable.
See, e.g., Central Hudson
Gas & Electric Corp. v. Public Service Comm'n of New York,
447 U. S. 557
(1980);
Shapero v. Kentucky Bar Assn., 486 U.
S. 466 (1988).
Ordinarily, the principal advantage of the overbreadth doctrine
for a litigant is that it enables him to benefit from the statute's
unlawful application
to someone else. Respondents'
invocation of the doctrine in the present case is unusual in that
the asserted extensions of Resolution 66-156 beyond commercial
speech that are the basis for their overbreadth challenge are not
hypothetical applications to third parties, but applications to the
student respondents themselves, which were part of the subject of
the complaint and of the testimony adduced at trial. Perhaps for
that reason, the overbreadth issue was not (in the District Court
at least) set forth in the normal fashion --
viz., by
arguing that, even if the commercial applications of the resolution
are valid, its noncommercial applications are not, and this
invalidates its commercial applications as well. Rather, both
commercial and
Page 492 U. S. 484
(less prominently) noncommercial applications were attacked on
their own merit -- with no apparent realization, we might add, on
the part of either respondents or the District Court, that separate
categories of commercial speech and noncommercial speech, rather
than simply various types of commercial speech, were at issue.
The First Amendment doctrine of overbreadth was designed as a
"departure from traditional rules of standing,"
Broadrick v.
Oklahoma, 413 U. S. 601,
413 U. S. 613
(1973), to enable persons who are themselves unharmed by the defect
in a statute nevertheless "to challenge that statute on the ground
that it may conceivably be applied unconstitutionally to others, in
other situations not before the Court,"
id. at
413 U. S. 610.
We see no reason, however, why the doctrine may not be invoked in
the unusual situation, as here, where the plaintiff has
standing to challenge
all the applications of the
statute he contends are unlawful, but his challenge to
some of them (here, the commercial applications of the
statute, assuming for the moment they are valid) will fail unless
the doctrine of overbreadth is invoked. It would make little sense
to reject these plaintiffs' as-applied attack upon the statute's
restriction of commercial speech (on the ground that, in its
commercial-speech applications, the statute
is narrowly
tailored) and to preclude them from attacking that restriction on
grounds that the statute is overbroad (because they have standing
to attack its overbroad applications directly, and therefore cannot
invoke the overbreadth doctrine) -- and then, next week, to permit
some person whose noncommercial speech is
not restricted
(so that he has no standing to attack that aspect of the statute
directly) to
succeed in his attack on the commercial
applications because the statute is overbroad. In other words,
while the overbreadth doctrine was born as an expansion of the law
of standing, it would produce absurd results to limit its
application strictly to that context.
It is not the usual judicial practice, however, nor do we
consider it generally desirable, to proceed to an overbreadth
Page 492 U. S. 485
issue unnecessarily -- that is, before it is determined that the
statute would be valid as applied. Such a course would convert use
of the overbreadth doctrine from a necessary means of vindicating
the plaintiff's own right not to be bound by a statute that is
unconstitutional into a means of mounting gratuitous wholesale
attacks upon state and federal laws. Moreover, the overbreadth
question is ordinarily more difficult to resolve than the
as-applied, since it requires determination whether the statute's
overreach is
substantial, not only as an absolute matter,
but "judged in relation to the statute's plainly legitimate sweep,"
Broadrick v. Oklahoma, supra, at
413 U. S. 615,
and therefore requires consideration of many more applications than
those immediately before the court. Thus, for reasons relating both
to the proper functioning of courts and to their efficiency, the
lawfulness of the particular application of the law should
ordinarily be decided first.
In the present case, it has not yet been properly determined
that the restrictions on respondents' commercial speech are valid
as applied. In fact, neither the legal issues nor the factual
questions involved in that portion of the case have been separately
addressed by either of the courts below. As we have described, the
District Court held that the restrictions on both types of speech
were valid without specifically considering (or apparently even
recognizing the presence of) noncommercial speech; and the Court of
Appeals reversed, again without separate analysis of noncommercial
speech, for failure to apply the least restrictive means test --
which, as we have held, was error. We decline to resolve those
as-applied challenges here, not only for reasons of economy but
also because a holding for respondents would produce a final
judgment in their favor, according them more relief than they
obtained from the Court of Appeals (which entered only a remand).
Such a result is generally impermissible where, as here,
respondents have not filed a cross-petition for certiorari.
See R. Stern, E. Gressman, & S. Shapiro, Supreme Court
Practice 382-387 (6th ed.1986). For the same reasons,
Page 492 U. S. 486
and indeed
a fortiori, we decline to resolve here the
issue normally subsequent to rejection of the as-applied challenge,
whether the statute is overbroad. We remand this case for
determination, pursuant to the standards described above, of the
validity of this law's application to the commercial and
noncommercial speech that is the subject of the complaint; and, if
its application to speech in either such category is found to be
valid, for determination whether its substantial overbreadth
nonetheless makes it unenforceable.
* * * *
The judgment of the Court of Appeals is reversed, and the case
remanded for further proceedings consistent with this opinion.
So ordered.
[
Footnote 1]
On October 3, 1988, the same day on which we granted certiorari,
the District Court issued its decision on remand, striking down
Resolution 66-156 because it did not accomplish the State's goals
through the least restrictive means possible.
695 F.
Supp. 1409 (NDNY). By stipulation of the parties, the District
Court stayed its mandate and all further proceedings pending our
action.
See Stipulation, No. 82-CV-1363 (Nov. 23,
1988).
[
Footnote 2]
Besides attacking the judgment on the ground that the Court of
Appeals misperceived the constitutional principles governing
restriction of commercial speech, the State argues that the
resolution should be upheld even if the speech here was not
commercial, because SUNY dormitories are not a public forum, and
the restrictions constitute permissible "time, place, and manner"
limitations. Pursuing such an analysis would require us to resolve
both legal and factual issues that the Court of Appeals did not
address. Since we find that the Court of Appeals must be reversed
on the basis of its own analysis, we decline to go further.
[
Footnote 3]
It is interesting that, in the expressive conduct and time,
place, and manner contexts, where, as just discussed, it is now
well established that a least restrictive means standard does not
apply, we have sometimes used the same sort of "necessity" language
which is the asserted precedential authority for that standard in
commercial speech cases. For example, in
United States v.
O'Brien, 391 U. S. 367,
391 U. S.
376-377 (1968), we stated that restrictions on
expressive conduct must be "no greater than essential." And in
City Council of Los Angeles v. Taxpayers for Vincent,
466 U. S. 789,
466 U. S. 810
(1984), we sustained the time, place, and manner restriction
because it "curtail[ed] no more speech than [was] necessary to
accomplish its purpose."
JUSTICE BLACKMUN, with whom JUSTICE BRENNAN and JUSTICE MARSHALL
join, dissenting.
The majority holds that "least restrictive means" analysis does
not apply to commercial speech cases, a holding it is able to reach
only by recasting a good bit of contrary language in our past
cases. [
Footnote 2/1] I would have
preferred to leave the least restrictive means question to another
day, and dispose of the case on the alternative -- and, in this
case, narrower -- ground
Page 492 U. S. 487
of overbreadth. [
Footnote 2/2]
While respondents failed to file a cross-petition on the issue,
this omission is not a jurisdictional barrier,
see Berkemer v.
McCarty, 468 U. S. 420,
468 U. S.
435-436, n. 23 (1984), and is more than outweighed by
the opportunity the overbreadth claim affords to avoid a
substantial revision of the Court's precedents in the area of
commercial speech.
That Resolution 66-156 is substantially overbroad in its
potential application to noncommercial speech is readily apparent.
As the university interprets the resolution, any speech in a
dormitory room for which the speaker receives a profit is speech by
a "private commercial enterprise," prohibited by the resolution.
See ante at
492 U.S.
482-483. As the majority correctly observes,
ante
at
492 U.S. 482, the
resolution so interpreted prohibits not only commercial speech
(
i.e., speech proposing a commercial transaction), but
also a wide range of speech that receives the fullest protection of
the First Amendment. We have been told by authoritative university
officials that the resolution prohibits a student from meeting with
his physician or lawyer in his dorm room, if the doctor or lawyer
is paid for the visit. We have similarly been told that the
resolution prohibits a student from meeting with a tutor or job
counselor in his dorm room.
Ibid. Presumably, then, the
resolution also forbids a music lesson in the dorm, a form of
tutoring. A speech therapist would be excluded, as would an art
teacher or drama coach.
Page 492 U. S. 488
A public university cannot categorically prevent these fully
protected expressive activities from occurring in a student's dorm
room. The dorm room is the student's residence for the academic
term, and a student surely has a right to use this residence for
expressive activities that are not inconsistent with the
educational mission of the university or with the needs of other
dorm residents (the distinction between tuba lessons and classical
guitar lessons, or between drawing lessons and stone sculpture
lessons, comes immediately to mind).
See Tinker v. Des Moines
Independent Community School District, 393 U.
S. 503 (1969);
cf. Kovacs v. Cooper,
336 U. S. 77
(1949). It cannot plausibly be asserted that music, art, speech,
writing, or other kinds of lessons are inconsistent with the
educational mission of the university, or that a categorical
prohibition of these activities is the "least restrictive means"
(or is even "narrowly tailored") to protect the interests of other
dorm residents. Nor is there any possible basis for believing that
in-dorm psychological or vocational counseling is incompatible with
the university's objectives or the needs of other residents. Thus,
the broad reach of Resolution 66-156 cannot be squared with the
dictates of the First Amendment.
More important, the resolution's overbreadth is undoubtedly
"substantial" in relation to whatever legitimate scope the
resolution may have.
See Houston v. Hill, 482 U.
S. 451,
482 U. S. 458
(1987);
Board of Airport Commr's of Los Angeles v. Jews for
Jesus, Inc., 482 U. S. 569,
482 U. S. 574
(1987). Even assuming that the university may prohibit all forms of
commercial speech from a student's dorm (a proposition that is by
no means obvious under our precedents), [
Footnote 2/3] the resolution's impermissible
restrictions upon fully protected speech amount to a considerable
portion of the resolution's potential applications.
Page 492 U. S. 489
Because the resolution makes no effort to distinguish between
commercial and noncommercial speech, or to narrow its scope to the
perceived evil it was intended to address,
see Thornhill v.
Alabama, 310 U. S. 88,
310 U. S. 97
(1940), it sweeps within its reach far more protected expression
than is tolerable under the First Amendment.
In this respect, the resolution here is equivalent to the one
struck down on overbreadth grounds in
Jews for Jesus,
supra, a resolution that banned all "First Amendment
activities" within the central terminal area of a major urban
airport. By prohibiting
all speech in a dorm room if the
speaker receives a fee, the resolution in this case, like the
resolution in
Jews for Jesus, indiscriminately proscribes
an entire array of wholly innocuous expressive activity, and for
that reason is substantially overbroad. I therefore would hold
Resolution 66-156 unconstitutional on its face now, in order to
avoid chilling protected speech during the pendency of proceedings
on remand.
[
Footnote 2/1]
The majority concedes that it must repudiate the Court's
repeated assertion that regulation of commercial speech may be "not
more extensive than is necessary to serve [a substantial
governmental] interest" in order to decide that "least restrictive
means" analysis does not apply to commercial speech cases.
Central Hudson Gas & Electric Corp. v. Public Service
Comm'n of New York, 447 U. S. 557,
447 U. S. 566
(1980);
see ante at
492 U. S.
476-477. Indeed, to reach its result, the majority must
characterize as "dicta" the Court's reference to "least restrictive
means" analysis in
Zauderer v. Office of Disciplinary Counsel
of Supreme Court of Ohio, 471 U. S. 626,
471 U. S. 644
(1985),
see ante at
492 U. S. 476,
although this reference seems integral to the Court's holding that
the ban on attorney advertising at issue there was not "necessary
to the achievement of a substantial governmental interest."
[
Footnote 2/2]
Although at times we have suggested that as-applied challenges
should be decided before overbreadth challenges,
see Brockett
v. Spokane Arcades, Inc., 472 U. S. 491
(1985), we have often felt free to do otherwise,
see Board of
Airport Comm'rs of Los Angeles v. Jews for Jesus, Inc.,
482 U. S. 569
(1987);
Houston v. Hill, 482 U. S. 451
(1987). Here, the Court has a choice between deciding the general
question whether "governmental restrictions upon commercial speech
are invalid if they go beyond the least restrictive means to
achieve the desired end,"
ante at
492 U. S. 471,
and the specific question whether this particular resolution is
void because of unconstitutional overbreadth. Surely, the former
question is the more sweeping one in terms of constitutional
law.
[
Footnote 2/3]
For example, it is highly doubtful that the university could
prohibit students from inviting to their rooms a representative
from a birth-control clinic, from whom the students seek
information about services the clinic provides for a fee.
Cf.
Bigelow v. Virginia, 421 U. S. 809,
421 U. S. 822
(1975).