On the facts as detailed in the opinion of the Court, it is
held that there was no error in the decree of the court
below.
This suit was commenced on March 12, 1897, in the United States
Circuit Court for the District of West Virginia, sitting in equity.
On the date mentioned, a bill of complaint was filed on behalf of
Samuel Castner, Junior, and Henry B. Curran, co-partners, trading
under the firm name of Castner & Curran. The defendant named in
the bill was W. H. Coffman, doing business under the name of
Pocahontas Coke & Coal Company and W. H. Coffman Coke Company.
The relief prayed was substantially that the defendant might be
perpetually restrained from using or imitating the name
"Pocahontas" in connection with the selling, advertising, or
offering for sale, of coal. The relief thus asked for was based
upon the averment that the word "Pocahontas" was a trademark for
coal, which trademark was owned by the complainant firm, and,
besides, that the word in question had come in the course of
business to designate the coal offered for sale by the
complainants, and that the use of the name by the defendant was
calculated to deceive the public into believing that the coal dealt
in by him was coal which had been inspected and graded by the
complainants, would thus operate to defraud the complainant, and
constituted undue and unlawful competition in trade.
Affidavits and exhibits were filed with the bill in support of a
motion for an injunction. A demurrer to the bill having been
overruled, the defendant filed an answer accompanied by affidavits
and exhibits in opposition to the motion for an injunction. Several
affidavits in rebuttal were thereupon filed on behalf of the
complainants. Upon the record thus made, the motion for
Page 178 U. S. 169
an injunction was heard, and after consideration by the court,
it was decreed as follows:
"That the defendant in his own name, and in the name of the
Pocahontas Coke & Coal Company, and in the name of the W. H.
Coffman Coke Company, and his servants, attorneys, associates,
confederates, agents, and workmen, and each and every of them, be
and the same are restrained and inhibited from using the name
'Pocahontas' or 'Pocahontas Flat Top' in connection with his
business, the court being of the opinion that the complainants have
a right to use the said word 'Pocahontas' for the purpose of
indicating that the coal was from the Pocahontas field, and that
the complainants have the sole right to use said word as indicating
the character of coal they sell. But this injunction is not to
restrain or inhibit the defendant or his agents from advertising,
offering for sale, or selling coal from what is known in Virginia,
or West Virginia, as the Pocahontas coal field, or advertising the
coal as so mined and produced from that field, and this injunction
shall not apply to transactions of the defendant already concluded
by actual shipments of coal."
The defendant appealed to the Circuit Court of Appeals for the
Fourth Circuit. Among the assignments of error filed was the
following:
"II. The court erred in rendering any decree at all until the
merits of the said cause, as put in issue by the pleadings, were
fully developed by proofs adduced in the proper order of chancery
proceeding and practice."
The circuit court of appeals reversed the decree of the circuit
court and remanded the cause with directions to dismiss the bill.
It was held that the complainants had no trademark in the word
"Pocahontas," that they were not entitled to the exclusive use of
that word to designate the coal sold by them, or its character or
quality, but, on the contrary, that the word "Pocahontas" indicated
coal mined in the Pocahontas coal field, and that all the producers
of that region had the right to use it in common with the
complainants. The court held that the proof did not show that the
defendant had practiced any deception on the public, or that he had
perpetrated any fraud upon the appellees.
Page 178 U. S. 170
Before the mandate issued, however, a rehearing was applied for
and the reviewing court was asked to provide in the mandate, after
reversing the order granting a preliminary injunction, that the
parties should "proceed to take their proofs in order that the
cause may thereafter be heard upon pleadings and proofs, to the end
that a final decree may be entered." This petition for a rehearing
was denied, the court stating:
"We are clearly of the opinion not only that complainants below
are not entitled to an injunction, but also that there is no equity
in their bill, and that therefore it will be a useless expenditure
of time and money, and cause fruitless delay, to take the evidence
mentioned in the petition for a rehearing."
The cause was then brought to this Court by writ of
certiorari.
MR. JUSTICE WHITE, after making the foregoing statement,
delivered the opinion of the Court.
The complainants in their bill predicate their asserted right to
the sole and exclusive use of the name "Pocahontas," as applying to
coal, upon two grounds: first, the ownership of the alleged
trademark, which it is averred the complainants acquired from the
Southwest Virginia Improvement Company in April, 1895, and, second,
upon a use by the complainants and their predecessors in right of
the word "Pocahontas" as a trademark or name to designate the
character and the quality of the coal dealt in by them. In other
words, the complainants contend that for many years prior to the
period when they assert they were vested by the Southwest Virginia
Improvement Company with the ownership of the alleged trademark,
they, as licensees of said company, used the word "Pocahontas" to
designate the coal sold by them, to such an extent that that word,
as applied to coal, came to represent in the public mind the coal
of the complainants; that this continued up to the time the
trademark was acquired, and from that time down to the filing of
the bill.
Page 178 U. S. 171
Whilst the propositions above stated portray the rights asserted
by the complainants in their bill, in their proof, and in the
argument at bar, a wider contention is advanced -- that is, that
the complainants have a right to the name "Pocahontas" not only
because they acquired it whilst action under a license from the
Southwest Virginia Improvement Company and as the assignees of a
trademark owned by that company, but that they have a right to the
name "Pocahontas" independently of the existence of any such right
in the Southwest Virginia Improvement Company, or of the ownership
by that company of a trademark embracing that name. Without
stopping to consider the conflict which is engendered by this
latter view, we shall at once proceed to an analysis of the
evidence in the record, for the purpose of ascertaining whether the
complainants have the exclusive right claimed by them, derived
either as licensees or assignees of the Southwest Virginia
Improvement Company, or in any other way.
The coal which was the subject of the dealings had by the
complainants as averred in their bill was the product of what is
known as the Great Flat Top coal region of Virginia and West
Virginia. It is referred to in the bill of complaint as "a tract of
field of smokeless bituminous or semi-bituminous coal." The initial
operations in the development of the region were begun in 1881 by a
Virginia corporation styled the Southwest Virginia Improvement
Company. Some surface work was done in the fall of that year. In
March, 1882, the first blast was put in what was termed the east
mine; a contract was closed to run that mine one mile; also the air
course and the No. 1 west mine. These mines were situated
respectively east and west of a stream called Coal Branch. As early
as March, 1882, a contract was made to supply coal from these mines
to the Norfolk & Western Railway Company. The branch of that
road to the mines, however, was not completed until March, 1883,
and the first shipment of coal was made in that month. As a result
of the operations referred to, a mining town was located near to
the mines, and was called Pocahontas. It was made a post office in
1882. It had a population in January, 1883, of 1,000 souls, and was
incorporated by the Legislature
Page 178 U. S. 172
of Virginia in 1884 under the name of "Pocahontas." The
Improvement Company also named its mines the Pocahontas mines, and
from the beginning appears to have sold the product of its mines as
Pocahontas coal.
Without minutely tracing the development of the coal field in
question, it may suffice to say that either by acquiring coal lands
from the Southwest Virginia Improvement Company or from other
sources, a land company known as the Flat Top Association became
interested in lands within the coal field in question, and by 1885,
several mines additional to those owned by the Southwest Virginia
Improvement Company were being worked by other operators. The
connection of the complainants or their predecessors with the mines
or coal field in question arose as follows:
While it is alleged in the bill that "sometime prior to January,
1884," Castner & Company, Limited, a corporation, "dealt in,
inspected, and sold coal from such region or field aforesaid,"
there is no proof in the record even tending to show that Castner
& Company had any connection with Pocahontas coal prior to
January 1, 1885. Indeed, as it will hereafter develop, the fact
that they did not represent that article is clearly inferable from
a statement made by them in an application for the registry of an
alleged trademark.
It is established that in July, 1883, one William Lamb was the
agent of the Southwest Virginia Improvement Company at Norfolk,
Virginia, and that the general sales agent of the company was one
Edward S. Hutchinson, who was located in Philadelphia at which
place the general officers of the company were established. Castner
& Company, Limited, became the general tidewater coal agent on
January 1, 1885, for the product of all the mines then in operation
in the Great Flat Top coal region, including the product of the
original Pocahontas mines. This appointment was the outgrowth of an
agreement entered into between the Norfolk & Western Railroad,
the Southwest Virginia Improvement Company, the Flat Top Coal
Company, and three lessees of the latter company operating coal
mines in the region referred to. This agreement was made on the
29th of December, 1884. It provided for the handling of the
entire
Page 178 U. S. 173
coal output of all the then producers, and of any subsequent
operators in said region, by a general coal agent, to be appointed
by the railroad company. The contract, moreover, provided for the
appointment by the railroad company of another person, to be known
as the general tidewater coal agent, and who was to be subject to
the general direction and management of the general coal agent. It
was also stipulated in the contract that the general coal agent
should perform outstanding contracts of the Southwest Virginia
Improvement Company for the delivery of coal. Castner &
Company, Limited, were appointed the general tidewater coal agent
under the agreement.
In passing, it is proper to notice the fact that the coal mined
in the various collieries in operation at the date of this
agreement, as is the case with the mines now being operated, was
from the same seam as that mined at the original Pocahontas mines,
which seam was then known as the "Nelson or Pocahontas bed, No. 3."
It clearly appears from the record that, prior to the date of the
contract above mentioned, at a time when the predecessors of the
complainants appear to have had nothing do with the product at the
Pocahontas mines, the coal mined from the Pocahontas vein had
become well and favorably known as a coal of high grade. Thus, in a
letter from sales agent Hutchinson, dated July 5, 1883, he
states:
"We are all especially pleased with the testimonial from Mr.
McCarrick, and it confirms the view we have all along entertained,
that the Pocahontas coal is the best steam coal in the market."
So also, in the eighth article of the contract between Castner
& Company, Limited, and the railroad company, by which the
former was appointed the general tidewater coal agent, it was
recited that
"the coal from the Great Flat Top coal region has proved to be
of superior quality, and suitable for steam purposes, and
especially for the use of ocean steamships, as well as for sale in
the West Indian and South American markets."
That the coal supplied by the producers might, however, in some
instances, be of inferior quality, was recognized in a stipulation
contained in the coal producers' contract, providing for an
allowance to be made to purchasers of coal because of inferiority
of quality, such allowance to be deducted from any amount found due
or that might become due to the producer.
Page 178 U. S. 174
While the contract between the coal producers and the agreement
appointing the general tidewater coal agent are contained in the
record, the agreement appointing the general coal agent was not put
in evidence. One of the complainants, in an affidavit dated March
18, 1897, attached as an exhibit a monthly statement rendered by
the coal agent, which is headed "Office of the General Coal Agent,
Roanoke, Virginia, February 15, 1885." Nowhere in the statement,
however, is there an intimation as to who was such coal agent. It
is plainly inferable, however, from the excerpt which we now make
who was the appointee to that responsible position. The extract we
make is from the issue of October, 1891, of a publication styled
The Iron Belt. It reads as follows:
"
POCAHONTAS COMPANY"
"The Pocahontas Coal Company, organized January 1, 1895 (1885?).
Officers: William C. Bullitt, president; D. H. Matson, secretary
and treasurer; H. N. Claxton, general agent; John Twohy,
superintendent piers, Norfolk; general office, Roanoke, Va.; branch
office, Norfolk, Va.; shipping office, Bluefield, W. Va. This
company, who makes all sales for the entire output of the region,
assuming all liabilities, shipped during the year 1890 1,807,716
tons, and has shipped during the present year to date (October
10th), 1,628,927 tons. 'From present indications,' says Mr. Matson,
secretary of the company, 'we estimate that, for the year 1891 we
will ship 2,300,000 tons.'"
"The Pocahontas Coal Company makes a uniform price for all coal
mined, furnishes inspectors for each tipple where the coal is
loaded, thus guaranteeing to purchasers coal free from bone, slate,
and other impurities. This company pays the operators by check the
fifteenth day of each month, thus securing them against losses by
reason of bad debts, storage and freight rates. The company employs
twenty-six subinspectors, who are under the supervision of Mr.W.D.
Milne, chief inspector. Mr. Milne's headquarters are at Bramwell,
and he makes a tour of inspection of each tipple at least once a
week."
So also, there is contained in the record a letter, headed with
the names of the then officers of what is termed "Pocahontas
Page 178 U. S. 175
Coal Company, shippers of celebrated Pocahontas coal." On this
letterhead was a vignette, presumably the figure of Pocahontas.
This letter was addressed to the proprietors of the Indian Ridge
Colliery, and referred to the handling by the Pocahontas Coal
Company of the product of that colliery. The Indian Ridge Colliery,
referred to in this letter, is one of the mines represented by the
defendant in this cause. The operation of this mine was commenced
about the date of the letter, and its product, in accordance with
the general agreement already stated, was shipped through the
general coal agent, the Pocahontas Coal Company.
In the article in
The Iron Belt above referred to,
there is also a statement of the production from 1883 to 1891 of
the various mines controlled in October, 1891, by the Pocahontas
Company, as the general coal agent of all the mine owners of
operators. This statement showed that from one colliery operating
in 1883, the number of collieries had increased to nineteen in
October, 1891.
Under the coal producers' agreement, as we have seen, the entire
product of the mines in the Great Flat Top coal region, intended
for rail transportation other than that used for coke, was to be
consigned to the general coal agent, and only a portion of such
product was to be handled by the general tidewater coal agent,
whose operations were to be "subject to the exclusive control,
supervision, and direction of the general coal agent."
We have already referred to the fact that when the combination
referred to was formed, the coal mined from the Pocahontas or No. 3
bed had, under that name, an established reputation. Further
confirmatory evidence of this fact will now be referred to. Andrew
S. McCreath, chemist to the state Geological Survey of
Pennsylvania, embodied the results of much research and personal
investigation during part of 1882, and the fall of 1883, and the
spring of 1884, in a work entitled "Mineral Wealth of Virginia,"
extracts from which are contained in the record. At page 110, he
mentions the existence of numerous openings on the "Nelson or
Pocahontas coal bed (No. 3 of the section)," and also of some few
openings
Page 178 U. S. 176
on the upper beds, No. 5 and No. 6. He further says (p.
110):
"On Coal Branch, the Pocahontas bed (No. 3) has been extensively
mined at the Pocahontas mines of the Southwest Virginia Improvement
Company."
At page 150 he says:
"The section at Pocahontas shows the presence of at least three
workable beds above water level, although almost the entire output
of the region at present comes from the No. 3 Nelson or Pocahontas
bed."
"This handsome coal bed is everywhere present, so far as
explored, with a workable thickness, being 11'3' in the vicinity of
Pocahontas, and holding its workable dimensions through the field
for five miles eastward to the waters of Flipping Creek, where it
becomes split into two beds, about 4 1/2 and 5 1/2 feet thick."
"To the west of Pocahontas, along Laurel Creek, for a distance
of eight miles, the bed carries its full thickness fairly well, and
shows nearly the same section for a long distance north of the
dividing ridge on the waters of the Elkhorn and the Tug Fork of
Sandy."
"
* * * *"
"The good quality of this coal has been well established by
numerous tests, both in the laboratory and in actual practice."
The Pocahontas Coal Company appears to have continued to act as
general coal agent of the producers' combination until the spring
of 1895, about the time of the appointment of a receiver for the
Norfolk & Western Railroad, which company, as will be
remembered, was a party to the original agreement of the
combination. By this time, the development of the coal field in
question had largely progressed, and a number of additional mines
were being operated. A new company, called the Pocahontas Company,
was chartered on March 12, 1895, and in 1896 this company was
handling the coal produced from numerous mines in the Pocahontas
field. Agreements were made, however, by the complainants in March,
1895, directly with some of the mine owners formerly represented by
the Pocahontas Coal Company (among them the Southwest Virginia
Improvement Company), by which agreements complainants
Page 178 U. S. 177
were constituted the general factors and selling agents for the
product of the mines of such owners.
The product of the Indian Ridge mine, now represented, as we
have said, by the defendant, and which was opened in the spring of
1894, when it ceased to be shipped through the Pocahontas Coal
Company as general agent, was marketed through the agency of the
complainants until January 1, 1896. From this last-mentioned date
until November 1, 1896, the product of the mine was shipped through
the Pocahontas Company, the complainants having become the sole
agents of the latter company for tidewater and line trade.
It is plainly inferable from the averments of the bill, as it is
unquestionably established by the evidence in the record, that from
January 1, 1885, the date of the coal producers' combination
referred to, the product of the various collieries controlled by
the combination was uniformly termed Pocahontas coal, and the
evidence shows that this appellation was made use of as well upon
bill heads and advertising matter of the general coal agent, and of
some at least, of the producers, as upon the stationary and
advertising matter of Castner & Company, Limited, the general
tidewater coal agent.
It is by the light of the facts just stated that we come to
consider the claim made in the bill that the complainants are the
exclusive owners of the trademark or the tradename "Pocahontas," as
applied to all coal coming from the Pocahontas coal field, because,
prior to April 1, 1895, they had used the same by the license and
permission of the Southwest Virginia Improvement Company, and
subsequent to that date had used it as owner under an assignment of
said trademark or tradename to them from the Improvement Company.
There is no evidence whatever in the record tending to show any
express license to complainants or their predecessors from the
Southwest Virginia Improvement Company authorizing them to use the
name "Pocahontas" as an exclusive tradename or trademark for coal,
and the facts which we have above stated render it absolutely
impossible that there should have been any such valid license. It
is patent that the word "Pocahontas," prior to the formation of the
coal producers' combination on January 1, 1885, indicated
Page 178 U. S. 178
all the coal coming from a particular seam of coal known as the
Pocahontas vein. When the combination was entered into creating a
general coal agent to dispose of all the coal to be marketed from
all the collieries which were then being worked or might thereafter
be worked in the Pocahontas region, it is undoubted that the name
"Pocahontas" was applied by everybody concerned, including the
Southwest Virginia Company, as indicating coal coming from the
region, without reference to the particular mine from which it was
taken, for all the coal was advertised by the owners and general
coal agent under the name of Pocahontas coal, and was contracted
for and shipped under the same name. Indeed, during the existence
of the original combination, the complainants, or their
predecessors, who now assert that they have an exclusive right to
the name "Pocahontas" as designating the coal sold by them, were
acting as tidewater agents under the supervision and control of the
general coal agent for all the mine owners and were themselves
selling the coal under the name referred to as agents of the
owners, and dealing in such coal, on behalf of the owners of all
the mines, as Pocahontas coal. When the Pocahontas Coal Company
ceased to act as the general coal agent on the appointment of a
receiver of the Norfolk & Western Railroad, the complainants,
who now assert the exclusive right in themselves to the name
"Pocahontas," became the principal agent for the sale of the coal
from some of the mines, among the number one of the mines
controlled by the defendants, putting the product of that mine upon
the market, as agent of the owner, as Pocahontas coal.
Destructive as is this state of the proof of the assertion that
there was a license to the complainants prior to 1895 by the
Southwest Virginia Improvement Company, the existence of such a
license is further rebutted by the fact that there is no evidence
of any want of knowledge by the Southwest Virginia Improvement
Company of the use by the Pocahontas Coal Company, or by the
producers generally of the designation Pocahontas as the name of
the coal mined in any and all of the collieries in operation in the
region. Indeed, the exaggerated character of the assertion of the
complainants, that, prior to 1895, they
Page 178 U. S. 179
used the trademark as the licensees of the Improvement Company,
is shown by the record. In August, 1885, Castner & Company,
Limited, was under the contract the general tidewater coal agent --
that is, such agent for all the mine owners in the Pocahontas
region. Although thus representing the owners, this corporation, on
the 25th of August, 1885, filed an application for the registry of
a trademark in which it was recited that Castner & Company,
Limited, has adopted for its use as a trademark for coal the word
"Pocahontas," and that the same had been continuously used by said
corporation "since about January 1, 1885." This date, it will be
remembered, was when the corporation referred to became the general
tidewater coal agent for the producers of Pocahontas coal. In an
affidavit deposing to the truth of the statements contained in the
application, it was stated:
"The said corporation (Castner & Co., Limited), has a right
to the use of the trademark therein described; that no other
person, firm, or corporation, has the right to such use, either in
the identical form or in any such near resemblance thereto as might
be calculated to deceive."
The conflict between the claim of license made in the bill and
these sworn assertions in the application to register a trademark
requires no comment. The record, however, shows a further
contradiction. Turning to Exhibit B, attached to the bill, which is
the alleged assignment of trademark made in 1895 by the Southwest
Virginia Improvement Company to Castner & Company, Limited, and
under which complainants claim to be the owners of the trademark
"Pocahontas," as applied to all coal, we find it recites that
Castner & Company, Limited, had been appointed on March 26,
1895, the agents to sell all the output of coal of the mines of the
Improvement Company, which coal
"has become known under the tradename or mark 'Pocahontas' by
adoption and continuous use thereof by the said corporation, the
Southwest Virginia Improvement Company."
Besides this, the document states that the assignor, the
Southwest Virginia Improvement Company,
"did adopt, on or about the first day of July, 1882, as a
tradename or mark the word 'Pocahontas' for coal mined in a region
or
Page 178 U. S. 180
field opened up and operated in Tazewell County, Virginia, in
the year 1882, by the said corporation, the Southwest Virginia
Improvement Company, and which tradename or mark it continued to
use thereafter in its coal mining operations in said region or
field from the date aforesaid as the tradename or mark for all coal
mined and sold by it up to the present time."
Thus, we have Castner & Company, Limited, becoming by
contract an agent of the mine owners to sell their coal, putting it
upon the market as Pocahontas coal, and dealing with it as such,
yet filing a claim for a trademark by which it was sought to
deprive the owners of the designation which appropriately belonged
to their product. We find the bill verified by both complainants,
one of whom made oath to the application for a trademark. In such
bill it is asserted that, at the time the trademark was applied,
for Castner & Company, Limited, were not the owners of the
trademark, but were mere licensees of the Southwest Virginia
Improvement Company.
And also it appears that when, in 1895, the complainants become
the principal agents of certain of the mine owners, a monopoly of
the name of "Pocahontas" as against all the mine owners was again
sought to be obtained by taking a transfer of an alleged trademark
or name from the Southwest Virginia Improvement Company, the
statements in the paper reciting such transfer being in
irreconcilable conflict with the affidavit to the application for a
trademark.
But, putting out of mind these contradictions, it is manifest
that long prior to the purported assignment by the Southwest
Virginia Improvement Company of the alleged trademark or tradename,
by the acts of all the parties concerned in the production and
marketing of the coal (including the Southwest Virginia Improvement
Company, Castner & Company, Limited, and the complainants), the
name "Pocahontas" indicated the region from which the coal in
question came and the natural quality thereof, and applied
indiscriminately to the product of all the mines in that region
producing that character of coal.
Although the facts which we have referred to make inevitable the
foregoing deductions, nevertheless we state a few additional facts
which make the situation, if possible, yet clearer.
Page 178 U. S. 181
In the issue of October, 1891, of
The Iron Belt,
already referred to, the region in question was termed the
Pocahontas Flat Top coal region, and the product thereof was
frequently referred to as Pocahontas coal or Pocahontas Flat Top
coal. So, also, in the agreements made by complainants in March,
1895 (after the producers' combination had ceased to be operative)
to act as sales agent for the product of certain of the mines,
there is contained express recognition of the fact that the
products of all the mines in that region, whether those products
were inspected and controlled by the complainants or not, were
usually designated and generally known as Pocahontas coal. Thus, in
a stipulation numbered 3 in an agreement made by complainants with
the Pulaski Iron Company on March 26, 1895, it is recited:
"It is agreed by the parties hereto that the parties of the
second part may act as selling agents for other producers of
Pocahontas coal, provided they shall become and continue to be the
exclusive agents of such producers, and provided, further, that the
aggregate amount of coal sold during any year for the party of the
first part shall be less than 2.615 percent of the total amount of
Pocahontas coal sold by the parties of the second part during that
year."
And in a supplementary agreement with the same company dated
December 28, 1895, it is said:
"That, until the expiration of the said contract of 26th March,
1895, according to the terms thereof, the party of the first part
will sell or dispose of no Pocahontas coal whatever save through
the agency of the parties of the second part."
"
* * * *"
"The parties of the second part hereby promise and agree that in
the event of the sale or disposition of any Pocahontas coal by any
producer for whom they may at any time be acting as sales agent,
except through the agency of the said parties of the second part,
that they will at once, on receipt of written notice of the
particulars of such sale or disposition from the party of the first
part, and upon its written request, forthwith terminate its agency
for such producer,"
etc.
Again, in a supplement to
The Daily Telegraph, a
publication
Page 178 U. S. 182
at Bluefield, West Virginia, such supplement being entitled
"Pocahontas Flat Top Coal Field Industrial Edition," the product of
the region referred to is frequently spoken of as Pocahontas coal
or Pocahontas coke, etc. And, as bearing upon the claim made in the
bill that the coal from this field had acquired a great reputation
in the markets of the world by reason of the expenditures of time
and money made by complainants "in inspecting, selecting, grading,
and otherwise maintaining the superior quality and purity of the
said coal," we call attention to a lengthy advertisement of the
complainants contained in the publication just referred to, in
which appeared no allusion to an inspection of the product, but
wherein it was clearly recognized that the wide reputation of
Pocahontas coal was the result of making known the inherent
excellent quality of the article itself. The product of the mines
represented by the complainants, among which mines was the Indian
Ridge mine, now represented by the defendant, is frequently
referred to in the card as Pocahontas coal. We excerpt portions of
the card in the margin.
*
Page 178 U. S. 183
Now this advertisement of the complainants makes it clear that
they were offering for sale not the particular product of any one
mine, but that the Pocahontas coal which they advertised was
derived from numerous collieries within the Pocahontas region.
Indeed, when it is considered that coal from the Indian Ridge mine,
which the defendant now represents, was for a time represented by
the complainants, and the coal therefrom sold by them as Pocahontas
coal, the contention now advanced amounts but to this, that an
agent can deprive the principal of his property by appropriating it
to himself, and that complainants, because they were entrusted
first in a subordinate capacity as tidewater agents by many of the
mine owners, and then in a more enlarged capacity as general agent,
with power to represent and act for the producers, have come into
the position where they can virtually exercise a monopoly of sale
as to the product of all the mines in the Pocahontas region by
compelling every mine owner in the Pocahontas field to offer no
coal on the market unless the description be qualified, or unless
the coal be confided for sale to the complainants.
It is insisted, however, that the appellate court should have
complied with the request contained in the petition for a
rehearing, and remanded the cause to permit further proofs in
support of the material allegations of the bill. In
Mast, Foos
& Co. v. Stover Manufacturing Co., 177 U.
S. 485, we considered the question as to the power of a
circuit court of appeals, in reviewing the action of circuit court
in allowing a temporary injunction
pendente lite, upon
affidavits, to consider the case upon the merits and direct a final
decree dismissing the bill. It was held that the propriety of the
exercise of such a power must be determined from the circumstances
of the particular case. And it was added:
Page 178 U. S. 184
"If the showing made by the plaintiff be incomplete, if the
order for the injunction be reversed because injunction was not the
proper remedy, or because under the particular circumstances of the
case it should not have been granted, or if other relief be
possible notwithstanding the injunction be refused, then clearly
the case should be remanded for a full hearing upon pleadings and
proofs.
But if the bill be obviously devoid of equity upon its
face, and such invalidity be incapable to remedy by amendment,
or if the patent manifestly fail to disclose a patentable novelty
in the invention, we know of no reason why, to save a protracted
litigation, the court may not order the bill to be dismissed."
As respects the case at bar, we are satisfied from the averments
of the bill and the proof that no supplementary evidence could be
offered which would alter the indubitable conclusion that no
exclusive right to the trademark or tradename "Pocahontas" exists
in the complainants. Further, we concur in the conclusion of the
circuit court of appeals that the bill, upon its face, is devoid of
equity. It is fairly to be inferred from the averments of the bill
that it charges that, while acting as agents of the owner of one of
the mines represented by the defendant, and of the owners of many
other mines in the same region or field, there was applied by the
complainants to the product of all the mines the appropriate
designation Pocahontas coal, a description which applied to all the
coal produced by the operators in that region, and which was
correctly descriptive of such product. Whether, as claimed, the
reputation of the coal was enhanced by careful inspection and
grading by the complainants or their predecessors is left
conjectural by the record. But if it be conceded that the proof on
this branch of the case was certain, it could operate no change of
result. In inspecting and grading the coal, complainants and their
predecessors were but agents of the mine owners. Certainly, the
agent cannot be heard to say that he may appropriate to himself the
name belonging to the product of his principal, or that he may
affix the name to coal for his own purposes, and not for the
benefit and advantage of his principal.
Keeping in mind the circumstances under which the
complainants
Page 178 U. S. 185
made whatever use they did make of the appellation "Pocahontas,"
as applied to coal produced from the Pocahontas coal region, we can
perceive no just ground for the claim that there was unfair
competition in trade by reason of the acts averred to have been
committed by the defendant. In substance, the alleged wrongful acts
were averred to consist in the advertising in various forms by the
defendant of the coal handled by him as "Pocahontas" coal when in
fact such coal is a "very inferior and very impure coal." It was
also averred, in the alternative, that such acts were done with the
intent to cause the purchasers of said coal to believe "that the
same was sold by your orators, or is of the quality of that sold by
your orators." The effect of the advertising of the coal handled by
the defendant as "Pocahontas" coal, it is also asserted, is that
purchasers of the coal dealt in by the defendant are liable to and
will be deceived by such representations into purchasing such coal
"as your orators' superior and specially selected coal." It is
further averred that purchasers have in fact been so deceived, and
that the "reputation of your orators' "Pocahontas" coal has thereby
been tainted." Leaving out of view the emphatic denial of the
defendant that the coal handled by him is in any wise inferior to
that handled by the defendant, it is plain from the averments in
the bill that the alleged inferiority in the coal is grounded upon
the supposition of a want of careful inspection and grading. We do
not think, however, that, if it were a fact that it had become
generally known and recognized by the public that the complainants,
while in the employ of the coal producers of the Pocahontas coal
field, inspected and graded the product of the mines in such manner
as that thereby the reputation of the coal was enhanced, that the
owners of mines producing Pocahontas coal thereby lost their right
to designate their coal by its appropriate name because of the
possibility that some person, by reason of the coal being termed
what it really was, might be induced to believe that it was still
inspected by complainants.
As we have already said, in its final analysis, the right which
the complainants assert amounts but to the contention that because
at one time they were the agents of the owners of coal
Page 178 U. S. 186
mined from the Pocahontas field, and had sold the same as agents
for the owners under its correct name, they thereby divested the
owners of their property, and have acquired a monopoly of selling
all the coal from the Pocahontas field under its appropriate name.
We think there was no error in the decree of the circuit court of
appeals, and it is therefore
Affirmed.
*
"
CASTNER & CURRAN"
"
Are the General Agents for the sale of"
"
Pocahontas Flat Top Smokeless Semi-Bituminous
Coal"
"
-----"
"Having satisfied themselves by exhaustive analyses and tests
that Pocahontas coal was unequaled as a steam fuel, they determined
to leave nothing undone to demonstrate this fact and establish its
reputation as second to no other coal, and, owing to their
energetic efforts and judicious advertising, Pocahontas coal today
enjoys the unique distinction of being the only coal in the world
that has been officially indorsed by the governments of Great
Britain and the United States. It is always used in testing the
speed of government cruisers built on the Atlantic seaboard, the
Secretary of the Navy having issued an order to this effect several
years ago. The Cunard and White Star Steamship Companies use it
exclusively on their eastern voyages, and with it have made all
their great speed records of recent years. It is conceded to be the
best fuel for locomotives and stationary engines, and its supremacy
as a steam fuel is now established beyond dispute."
"
THE RECORD OF POCAHONTAS COAL IS THE MOST"
"
REMARKABLE IN THE HISTORY OF THE TRADE"
"The first mine was opened in 1883, the shipments for that year
amounting to only 75,000 tons."
"In 1895, there were thirty-eight collieries in operation, whose
output (including tonnage converted into coke) aggregated 3,500,000
tons."
"Not only is this coal famous for the immense growth of its
tonnage, but its reputation has also increased until today it
enjoys the distinction of having been officially indorsed as the
best American steam coal by the United States Navy Department, the
United States War Department, the British Minister at Washington,
all the leading steamship, railroad, and manufacturing
companies,"
etc.