Life Saver Pool Fence Systems Incorporated v. Howard et al, No. 2:2022cv01556 - Document 23 (D. Ariz. 2023)

Court Description: ORDER denying 15 Motion to Dismiss for Failure to State a Claim. Defendants shall have until February 20, 2023 to answer the Complaint. Signed by Judge Steven P Logan on 2/6/23. (MJW)

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1 WO 2 3 4 5 6 IN THE UNITED STATES DISTRICT COURT 7 FOR THE DISTRICT OF ARIZONA 8 9 Life Saver Pool Fence Systems Incorporated, 10 Plaintiff, 11 vs. 12 Jason Howard, et al., 13 Defendants. 14 ) ) ) ) ) ) ) ) ) ) ) ) No. CV-22-01556-PHX-SPL ORDER 15 Before the Court is Defendants’ Motion to Dismiss for Failure to State a Claim 16 (Doc. 15), in which they seek dismissal of Count IV of Plaintiff’s Complaint. For the 17 following reasons, the Motion will be denied.1 18 I. 19 On September 13, 2022, Plaintiff Life Saver Pool Fence Systems, Inc. initiated 20 this action against Defendants Jason and Tonja Howard, doing business in Arizona as A 21 Safe Pool and The Pool Fence Warehouse. (Doc. 1). Plaintiff is a pool fence 22 manufacturer. (Doc. 1 at 2). In 2008, Defendants became authorized dealers of Plaintiff’s 23 Life Saver pool fences pursuant to a dealership agreement. (Doc. 1 at 4). Plaintiff later 24 terminated the agreement when Defendants allegedly breached the agreement by 25 purchasing pool fences from Plaintiff’s competitors and selling them to customers. (Doc. BACKGROUND 26 27 28 1 Because it would not assist in resolution of the instant issues, the Court finds the pending motion is suitable for decision without oral argument. See LRCiv 7.2(f); Fed. R. Civ. P. 78(b); Partridge v. Reich, 141 F.3d 920, 926 (9th Cir. 1998). 1 1 at 4). Plaintiff alleges that in April 2022, it learned that Defendants were continuing to 2 use the Life Saver name to market and sell competing pool fences. (Doc. 1 at 5). The 3 Complaint includes several alleged text message exchanges between Defendants and 4 customers in which Defendants purported to be selling Life Saver fences when in fact 5 they were selling non-Life Saver fences. (Doc. 1 at 6–7). 6 The Complaint alleges four counts against Defendants: (1) trademark 7 infringement; (2) false designation of origin and unfair competition; (3) unfair 8 competition and palming off; and (4) tortious interference with business expectancy. 9 (Doc. 1). On November 18, 2022, Defendants filed the pending Motion to Dismiss, which 10 requests dismissal only of the tortious interference claim. (Doc. 15). The Motion has been 11 fully briefed. (Docs. 19, 22). 12 II. LEGAL STANDARD 13 To survive a Rule 12(b)(6) motion to dismiss, “a complaint must contain sufficient 14 factual matter, accepted as true, to ‘state a claim to relief that is plausible on its face.’” 15 Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 16 544, 570 (2007)). A claim is facially plausible when it contains “factual content that 17 allows the court to draw the reasonable inference” that the moving party is liable. Id. 18 Factual allegations in the complaint should be assumed true, and a court should then 19 “determine whether they plausibly give rise to an entitlement to relief.” Id. at 679. Facts 20 should be viewed “in the light most favorable to the non-moving party.” Faulkner v. ADT 21 Sec. Servs., Inc., 706 F.3d 1017, 1019 (9th Cir. 2013). 22 III. 23 Defendants move to dismiss Count IV of the Complaint, tortious interference with 24 business expectancy. To state a claim for tortious interference, a plaintiff must allege 25 facts showing: 26 27 28 DISCUSSION (1) the existence of valid contractual relationship or business expectancy; (2) knowledge of the relationship or expectancy on the part of the interferor; (3) intentional interference inducing or causing a breach or termination of the 2 1 relationship or expectancy; and (4) resultant damage to the party whose relationship or expectancy has been disrupted. 2 Antwerp Diamond Exch. of Am., Inc. v. Better Bus. Bureau of Maricopa Cnty., Inc., 637 3 P.2d 733, 740 (Ariz. 1981). Defendants contest all four elements, which the Court 4 addresses in turn. 5 a. Business Expectancy 6 A business expectancy is “a prospective business relation with another.” Dube v. 7 C. Desai, Inc., No. 2 CA-CV 2007-0142, 2008 WL 4638924, at *1 (Ariz. Ct. App. Apr. 8 4, 2008) (internal quotation marks omitted). “To state a claim for tortious interference 9 upon which relief may be granted, there must be a colorable economic relationship 10 between the plaintiff and a third party with the potential to develop into a full contractual 11 relationship.” Dube v. Likins, 167 P.3d 93, 101 (Ariz. Ct. App. 2007) (internal quotation 12 marks omitted). A plaintiff may allege a business expectancy with a group, such as 13 customers, but that group must be “specifically identifiable.” Id. (citing cases where 14 allegations of interference with a relationship with a company’s “enrollees,” “patients,” 15 and “identifiable customers” were held sufficient). 16 When a plaintiff alleges that a defendant made false or misleading statements 17 about the plaintiff specifically directed to the plaintiff’s prospective customers, the 18 plaintiff has alleged a valid business expectancy. In MiCamp Solutions LLC v. National 19 Processing LLC, the parties entered into a receivables sales agreement by which MiCamp 20 purchased a portfolio of assets, including National Processing’s database of potential 21 customers. No. CV-19-05468-PHX-MTL, 2020 WL 3893570, at *1 (D. Ariz. July 10, 22 2020). National Processing alleged tortious interference with a business expectancy 23 against MiCamp. Id. at *3. Specifically, National Processing alleged that it continued to 24 offer services to businesses not included in the portfolio sold to MiCamp, and that 25 MiCamp was making false representations to those prospective customers that it was 26 National Processing’s parent company and could offer lower rates. Id. The court held that 27 National Processing had sufficiently alleged a business expectancy because even though 28 3 1 National Processing’s counterclaim did “not specifically identify the other businesses 2 with whom [it] allegedly had a valid business expectancy, . . . interference with the 3 opportunity to obtain customers is sufficient.” Id. (citing Edwards v. Anaconda Co., 565 4 P.2d 190, 192–93 (Ariz. Ct. App. 1977)). 5 Here, Plaintiff alleges that Defendants represented to customers who wanted to 6 buy Life Saver pool fences that Defendants could sell them such products, when 7 Defendants were in fact selling competing pool fences under the Life Saver name. Much 8 like the circumstances in MiCamp, then, Defendants allegedly interfered with Plaintiff’s 9 opportunity to obtain customers for their Life Saver fences. Even though the Complaint 10 does not identify prospective customers by name, it does include text messages between 11 Defendant and certain customers inquiring about Life Saver fences. As Plaintiff has 12 alleged that Defendant misled Plaintiff’s prospective customers with respect to Plaintiff’s 13 products, Plaintiff has sufficiently pled a business expectancy. 14 b. Knowledge of Expectancy 15 A defendant need not have knowledge of a specific expectancy so long as the 16 defendant knows that the plaintiff is continually doing business; a defendant’s “intent to 17 keep away all who might otherwise deal with the plaintiff” suffices. Edwards, 565 P.2d at 18 192. Again, this case is analogous to MiCamp, where the Court found that “[t]he fact that 19 MiCamp mentioned undercutting National Processing’s rates, if true, suggests that 20 MiCamp had knowledge of National Processing’s legitimate business expectancy in those 21 business relationships.” MiCamp Sols. LLC, 2020 WL 3893570, at *3. Likewise, here, 22 the alleged text message exchanges between Defendants and prospective customers 23 repeatedly mention Life Saver products by name, suggesting Defendants’ knowledge of 24 Plaintiff’s business expectancy. Moreover, given that Defendants were formerly 25 authorized dealers for Plaintiff and continue to compete in the pool fence market, it can 26 easily be inferred that Defendants were aware of Plaintiff’s continuing business. The 27 nature of Defendants’ alleged misrepresentations—selling or attempting to sell 28 competing pool fences under the Life Saver name to customers who specifically sought 4 1 Life Saver fences—plainly supports an intent to keep away customers who would 2 otherwise purchase from Plaintiff. The Complaint adequately alleges the knowledge 3 element. c. Termination of Expectancy 4 5 An allegation of an interference that has “the effect of dampening sales or other 6 business transactions” is sufficient to establish a breach or termination of an expectancy. 7 Antwerp Diamond Exch. of Am., Inc., 637 P.2d at 740; see also MiCamp Sols. LLC, 2020 8 WL 3893570, at *3 (finding allegations “that MiCamp’s affirmative misrepresentations 9 damaged National Processing’s goodwill and business reputation” were sufficient to 10 plead the third element). Here, Plaintiff alleges that Defendants caused market confusion 11 and damaged Plaintiff’s reputation and goodwill by falsely leading customers to believe 12 that Defendants were selling Life Saver fences. Further, Plaintiff alleges that Defendants 13 sold one of their competing fences to at least one customer who specifically asked 14 Defendants to “[g]et me the Life Saver one.” (Doc. 1 at 7). Thus, the Complaint pleads 15 this element by alleging facts sufficient to show the dampening of Plaintiff’s sales and 16 harm to its business reputation and goodwill. d. Damage 17 18 Finally, and relatedly, Plaintiff must plead that it suffered damages from the 19 alleged interference. Damages might include “economic damages, loss of business, and 20 loss of goodwill.” Glamour Dolls Inc. v. Lisa Frank Inc., No. CV-21-00228-TUC-SHR, 21 2022 WL 3098042, at *13 (D. Ariz. Aug. 4, 2022); see also MiCamp Sols. LLC, 2020 22 WL 3893570, at *3. Here, as described above, Plaintiff alleges that Defendants’ actions 23 have damaged its goodwill and reputation, and that Defendants have profited off Plaintiff 24 by leading customers to believe that their products were actually Plaintiff’s products. In 25 this way, Plaintiff has alleged damages in the form of economic harm and loss of 26 business and goodwill. The Complaint sufficiently pleads all four elements of tortious 27 interference with a business expectancy and therefore adequately states the claim. 28 /// 5 1 IT IS THEREFORE ORDERED that Defendants’ Motion to Dismiss for Failure 2 to State a Claim (Doc. 15) is denied. Defendants shall have until February 20, 2023 to 3 answer the Complaint. 4 Dated this 6th day of February, 2023. 5 6 Honorable Steven P. Logan United States District Judge 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 6

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